Sunrise and The Morning Show continue morning ratings dominance with 2025 viewership increase

Sunrise, Weekend Sunrise and The Morning Show have continued to top morning television ratings, with viewership up on all three shows.

Sunrise saw its national total television audience increase by 7 per cent so far this year, while Weekend Sunrise was up 6 per cent and The Morning Show up 10 per cent.

The viewer increase was also seen across streaming on 7plus for all three shows.

Seven West Media managing director and chief executive officer Jeff Howard said the shows’ success was down to a lot of hard work.

“Week in, week out, more Australians turn to Sunrise, The Morning Show and Weekend Sunrise than any other breakfast and morning shows to be informed and entertained,” he said.

“The fact that all three have increased their audiences this year is testament to the talent and commitment of everyone who works on the shows, on and off screen.”

Sunrise co-host Natalie Barr said she was grateful to reach such a wide ranging-audience with the show having been the most-watched breakfast program nationally every day so far this year.

“From the bottom of our hearts, thank you to our wonderful Sunrise family for joining us from your lounge rooms, your kitchens and often your bedrooms – laughing with us and urging us to get to the heart of every story and ask the tough questions,” she said.

The Morning Show achieved similar results, winning its slot every day.