City of Greater Geraldton’s Buy Local Geraldton Gift Cards program goes digital

The City of Greater Geraldton’s local gift card program is going digital, making it easier to support local businesses through gifting and spending.

Buy Local Greater Geraldton Gift Cards, which was launched in 2021, originally allowed people the chance to purchase a physical gift card and spend it at a number of local participating businesses.

With 9320 physical cards already sold and spent at 82 various locations across Geraldton, the city hopes going digital alongside the physical cards will encourage more buyers by making it easier to access and spend.

“The Buy Local Greater Geraldton Gift Cards have been wonderfully utilised by our community since its inception with more than $670,000 spent through the program,” City of Greater Geraldton mayor Jerry Clune said.

“Businesses using contactless payment systems can now be involved which responds directly to requests from locals, and makes participation more accessible for small businesses.

“Every dollar spent locally strengthens our economy by circulating through local wages, suppliers, and services stimulating a multiplier effect of well over $1 million going back into our community.

“This program has always been about your money staying local and having positive impacts on our businesses – so I encourage people to continue buying, gifting and spending the Buy Local Gift Cards.”

The digital option is set to also benefit the environment by limiting card rubbish and aligns with the city’s commitment to a greener future.

Local businesses interested in joining the program can find more information on the city’s website.